Small Business Owner Discovers Secret of Increased Sales with Apple Computer and Windows Based (CRM) Software
Publish Date : 12/1/2006 5:07:00 PM Source : Advertising and Business News Onlypunjab.com
George Ishee, Founder and President of PlumTree Marketing announced the successful implementation the first PlumTree Activator CRM system in a Cartridge World store in New York using the Apple Computer dual boot laptop.
Apple Computer users have been limited in the past to just Apple Computer solutions but with the recent introduction of the Intel Based Dual Boot Mac computers, now business owners can install both Apple and Windows Operating Systems on the same machine and take advantage of both apple computer programs and windows programs.
Manik Jassal, Owner of a Cartridge World in New York says "I was looking for a system to help me manage and automate my ability to stay in touch with my customers and provide a level of customer service that separated me from my competition. I needed a way to automate the follow up to thank my customers and ensure they were satisfied with every purchase. To grow, I would have to stay in touch with ten to 20 times more prospects and still maintain the high level of customer relationship. I wanted to be able to manage the timing to be in front of them every time they were ready to buy".
Mr. Jassal did not want to hire more sales people, but he wanted more sales. He knew many Cartridge World stores around the country had already solved their problem using the PlumTree Activator solution but knew it is only available as windows based application.
When Mr. Jassal learned the new Intel based Macs could support both the Apple computer operating system and Microsoft's Windows XP platform, he knew the PlumTree Activator system would work and was thrilled to see that it did.
Now Mr. Jassal has solved his sales problem and has the ability to
• communicate with 10 - 20 times the amount of prospects,
• He has implemented a proactive follow up and referral system
• He stays in touch with all his customers automatically
• He has separated himself from his competition
Mr. Ishee says that with only 3 mouse buttons clicks a day Mr. Jassal can send the correct correspondence to all of his prospects and clients at the right stage of relationship.
Cartridge World is the largest ink and laser cartridge refilling company in the world. Currently there are over 600 locations in the United States and with their propriety technology; they offer the same quality of ink and laser cartridges as new for 40%-50% savings. To find a local store, visit www.cartridgeworldusa.com