The new online platform harnesses the power of Web 2.0 to allow consumers to find, view and rate their favourite videos, post comments with ease, and the company's one-click playlists also allow users to track and share their videos.

Blackwell, the Jamaican-born founder of Island Records, has been an early supporter of audiotube.com from its inception. Blackwell has been pivotal within the indie music market since he sold Island Records to PolyGram, and is excited by Audiotube's concept of combining both mainstream music and upcoming artists in a single destination.

"Audiotube has branded itself apart in its style, user experience and delivery, making it a great tool for the industry and a really cool brand," Blackwell said.

Michael Flatley is widely regarded as the world's most successful dancer having entertained millions of fans across the Globe with his own unique brand of entertainment. He's also a successful entrepreneur.

"I believe that Audiotube is going to be a great destination for people who share my passion for music and dance. It has long been my view that you have to give people the freedom to watch what they like when they like. Of course, if they want to share their tastes with others then this just enhances the experience even more," Michael Flatley said.

Montrose Partners is a niche corporate finance advisory firm based out of London (UK) and its partners were early investors in Audiotube.

"Audiotube has the potential to become one of the world's leading portals. It has superb technology and experienced management," Matthew Clarke of Montrose said.

The video-on-demand portal works with record labels to deliver high-quality music videos to end users, and specializes in driving the traffic back to the label sites to monetize. The company's focus is on providing consumers with a recognizable brand name that is synonymous with 'online music videos,' versus the current online UGC sites that provide a broad mixture of content spread across a variety of industries.

"Our primary goal is to provide our end users with an easy-to-use front end that is driven by stable technology," said Scott deMercado, Audiotube CEO. "This will help us to provide consumers with a recognizable brand name."

By offering a solid brand along with accessibility to promotional content on multiple devices, Audiotube provides the end user with choice, and maximum exposure for labels. This allows consumers to enjoy what's hot today and see what's coming tomorrow, while giving new artists the opportunity to creatively find their way into the market.

About Audiotube
Karsten Becker, CTO and Scott deMercado, CEO formed Audiotube, LLC early in 2007. In this short time, the company has made huge inroads and grown rapidly with the help and support from Chris Blackwell, Michael Flatley and Montrose Partners. The Web site's philosophy is firmly rooted in the love of music and its marriage with technology. The combination is a potent formula. Audiotube, a video-on-demand portal, currently has offices in London and Spain. The company works with record labels to deliver high-quality music videos to end users, and specializes in driving the traffic back to the label sites to monetize. The Audiotube brand will soon become synonymous with the term 'online music videos.'

For further information, please contact
Maria Maganto – Audiotube.com
Audiotube, LLC
+34-952-812-982
maria(at)audiotube.com
http://www.audiotube.com