The Best Practice in E-Business sessions consists of three Webinars designed to teach companies how to increase revenue using advanced eCommerce solutions.

Topics include:
March 12, 2008 at 2:00 P.M. (ET): “Online Marketing Techniques and Strategies” Internet search-engines are the primary vehicle by which consumers search for information. In fact, surveys show that over 85% of Internet users find new Web sites by using search-engines. Other surveys indicate that after email, search-engines are the most popular activity on the Web. Therefore, Search Engine Optimization (SEO) is a necessary part of any online marketing strategy. This Webinar will outline tactics for businesses to effectively develop, implement and manage all aspects of search-engine marketing.
March 19, 2008 at 2:00 P.M. (ET): “Effective E-Commerce Website Design” Effective Web site design plays a major role in the results of any online marketing campaign. Ultimately, the ease at which users interact with a Web site determines its success. By strictly adhering to a proven best-practice approach, businesses can dramatically increase conversion rates and ROI. VAI’s Web design experts specialize in e-commerce design, development, business-to-business, and business-to-customer self-service applications. Participants will learn how powerful e-commerce functions can empower customers to buy products or services via new channels utilizing user-friendly self-service applications. In addition, this session will discuss ways to leverage valuable, real-time feedback to improve business operations.
March 26, 2008 at 2:00 P.M. (ET): “Expanding your Enterprise through Web Portals” Web portals allow partners, employees and customers to choose a specific user experience with personalized applications based on role, context, actions, location, preferences and team collaboration needs. This can help organizations gain efficiencies and increase the bottom line by providing easy methods to deploy and maintain Web sites, share documents, and perform other mission critical functions. VAI’s portal solutions, powered by IBM WebSphere Portal software, provide a composite application and the advanced tooling to build flexible, service oriented architecture (SOA)-based solutions. This Webinar will discuss the latest in Web portal technologies that provide the framework to meet the current and future competitive needs of businesses.

About VAI (Vormittag Associates, Inc.)

VAI is an IBM Premier Business Partner and an award-winning software developer. Designed for the mid-range market, S2K Enterprise is used by a wide variety of mid-sized companies worldwide, with a number of clients in the manufacturing, distribution, retail, metals, food and related service industries. Advanced applications such as Warehouse Pro, EDI, CRM and e-Business provide companies the power to leverage their information technology investment. VAI is headquartered in Ronkonkoma, New York, with branch offices in Miami, Orlando, Chicago, Newport Beach and Oroville, California.