The Meadows Foundation exists to assist people and institutions of Texas to improve the quality and circumstances of life for themselves and future generations. As previously stated, since its inception, the Foundation has disbursed over $550 million in grants and direct charitable expenditures to over 2,000 Texas institutions and agencies.

The Meadows Foundation’s focus on public education began when they met with former Texas Governor George W. Bush and the architects of what became the “No Child Left Behind Act.” Alchemy Creative’s ‘Adventures of the Elements’ product line meets the objectives of the “No Child Left Behind Act” and therefore was a prime candidate for the described grant.

The Texas public education system is both large and complex. There are approximately four million students in over 7,000 public schools. Through the Meadows Foundation grant, Adventures of the Elements science kits were provided to 2,460 science teachers in the state of Texas.

In addition, the Foundation has invested $15.8 million through 107 gifts to support pre-school programs that help children get ready to learn, train elementary school teachers in effective strategies to help students read at grade level, and provide teacher development and retention programs to increase the pool of qualified classroom teachers.

The Meadows Foundation Stated:

“The correlation between quality of education and quality of life is undeniable. Early reading, experiential learning, tutoring, and mentoring programs improve life-long study skills and academic achievements. Knowledge empowers choices that influence our social and family environment, health and mental well being, career and income, home and neighborhood, and community and world view.

"The Meadows Foundation recognizes that excellence in education extends to both sides of the desk. To ensure that the children of Texas are prepared to meet and make their futures and to provide our state with the human capital needed to compete in a global economy, our grantmaking is targeted at preparing children to learn, improving curricula, and increasing the number of qualified teachers in our schools.”

ABOUT ADVENTURES OF THE ELEMENTS (AOE):

The Adventures of the Elements (AOE) concept is derived from a series of children's novels currently being used in many classrooms and available to families by order through Barnes & Noble as well as the company website. The characters are children and superhero personifications from the Periodic Table of Elements. The children and superhero guardians of the Elements experience Adventures leading them to the “Palace of Knowledge.” The stories have demonstrated a high popularity quotient with elementary and middle school children. Substantial scientific learning has been shown to result from experiencing the books and the related Trading Card Game.

Richard James III, creator of Adventures of The Elements, has spent the last 10 years developing the AOE product. Richard has become a fixture at numerous curriculum conferences and seminars where he has presented the educational benefits that can be realized while children are relating to the materials as entertainment.

ABOUT ALCHEMY CREATIVE:

Alchemy Creative, Inc. was founded on the principle of edutainment - enabling learning with the integration of educational media into an exciting and entertaining format in which science and other curriculum learning is enhanced through actively engaging students. ALMY is producing video DVD, and developing online gaming and other media products for distribution to both the general public and school systems. Their philosophy and product offerings have rendered measurable results with children. The value of the media and products has been recognized by some of the world’s most respected corporations, including several Fortune 100 companies.

ALMY creates and distributes some of America's most unique products for the edutainment sector. Currently, ALMY is using the latest, cutting-edge technology in developing future products such as DVDs, online video games, and other cutting edge technologies to further captivate students. ALMY's goal is to revolutionize the way the children of the world progress in science learning. The company is utilizing 21st century technology and methodology in efforts to provide a more exciting environment in which children will be more apt to take interest in the traditional education requirements.

Stated simply, ALMY takes "what kids like," from card games and books to movies and video games, and makes them educational. Thus, children of all ages learn while having fun; in a sense, giving substance to "play time."

For more information regarding Alchemy Creative, Inc. please visit: www.alchemycreativeinc.com.

Disclaimer:

CAUTIONARY STATEMENT ABOUT FORWARD-LOOKING STATEMENTS

This press release contains "forward-looking statements," which are statements related to future, not past, events. In this context, the forward-looking statements often include statements regarding our goals, plans, projections and guidance regarding our financial position, results of operations, market position, pending and potential future acquisitions and business strategy, and often contain words such as "expects," "anticipates," "intends," "plans," "believes," "seeks" or "will." Any such forward-looking statements are not assurances of future performance and involve risks and uncertainties that may cause results to differ materially from those set forth in the statements. These risks and uncertainties include, among other things, (a) general economic and business conditions, (b) the level of strategic partner incentives, (c) the future regulatory environment, (d) our cost of financing, (e) our ability to complete acquisitions and dispositions and the risks associated therewith, and (f) our ability to retain key personnel. These factors, as well as additional factors, could affect our forward-looking statements. We urge you to carefully consider this information. We undertake no duty to update our forward-looking statements, including our earnings outlook.