Search engine optimization and marketing leader Bruce Clay is pleased to announce the launch of a new radio show to air on WebmasterRadio.FM beginning April 16 at 12 p.m. PST. Clay, president and founder of the international SEO and SEM company Bruce Clay, Inc., will host the weekly show, SEM Synergy, which features industry experts discussing how the various fields of search engine marketing work together for a successful multidimensional campaign.

"We've had an idea for a multidisciplinary show for a long time and are proud to be working with WebmasterRadio to produce SEM Synergy. Expect to hear from experts at the top of their field talking about the aspects of marketing they know best," Clay said. "This show will discuss things that will change the way Internet marketers do their job, the way they think about SEO. It's important to consider that there are many ingredients to a successful marketing project and on the show we talk about the interaction and intersection of them all."

SEM Synergy will air Wednesdays at 12:00 p.m. PST. The topics discussed will include SEO, PPC, analytics, design, branding and ethics. All WebmasterRadio.FM programs are available in podcast, mobilecast and archived format at WebmasterRadio.FM.

WebmasterRadio.FM is an Internet business radio network focused on the B2B marketplace. Its programming line-up includes shows hosted by many of the most well-known names in the search marketing community.

About Bruce Clay, Inc.
Bruce Clay, Inc. was founded in 1996, providing search engine optimization and consulting, pay per click management, optimization training and diagnostic tools. Along with offering high-quality services, Bruce Clay has led the industry by authoring the SEO Code of Ethics, creating the downloadable Search Engine Relationship Chart™ and presenting a certification program to promote ethical practices. Today the company has offices in the U.S., U.K., Australia, South Africa and Japan.