Revenue Science, Inc., offering the most widely-adopted, powerful, and flexible behavioral targeting platform for digital media, announced that it has made two key hires and a major promotion in its UK office. These moves reflect a productive year for Revenue Science's European operations.
In 2007, Revenue Science signed nine European clients, including Interactive Investor, Sky, Channel4, ITV, Emap, Telegraaf Media Groep, Cofina, Unanimis and Future. To match this growth, the company has added industry experts Susanne Bellew and Greta Barili as account managers. Each brings a wealth of online experience.
Bellew joins Revenue Science from DoubleClick, where she spent the last three years as an account manager on the DART product in the Paris office. Prior to DoubleClick, she was an account manager with Dun & Bradstreet in Ireland. Fellow new hire Greta Barili was previously the Italy country manager for Tango Zebra, an online ad technology company which was recently acquired by DoubleClick. Before that she served as the Italy country manager for WebAds, a pan-European sales network. Barili began her career as an account manager with TMP Worldwide (Monster.com).
In recognition of a very successful 2007, Revenue Science veteran Jeremy Mason, former European director of client services, has been promoted to managing director of European operations. In his new role, Mason will oversee account management, business development and agency outreach across Europe. Prior to joining Revenue Science in 2001, he was director of ad sales at workz.com and prior to that he was a senior account executive at American City Business Journals. Mr. Mason graduated from University of Oregon with a degree in advertising.
"The expansion of our European operations in 2007 has extended our position as the global leader in targeted advertising solutions," said Revenue Science's Chief Revenue Officer, Jeff Hirsch. "Jeremy has done an excellent job growing our European business and delivering revenue growth across our targeting platform. We are confident that he and his team will continue to build on this success."
About Revenue Science, Inc.
Revenue Science offers the most widely adopted, powerful, and flexible targeting platform for digital media, worldwide. Using the most advanced behavioral targeting capabilities available today, the Revenue Science Targeting Marketplace manages billions of behaviors per day with access to over 100 million unique internet users, and makes them accessible to marketers and publishers to connect with an engaged audience. With clients like AOL.com, ESPN.com, Financial Times, Gannett, Jumpstart Automotive Media, New York Times Digital, NikkeiNet, Reuters.com, The Guardian.co.uk, Univison.com, Wall Street Journal Digital, and WashingtonPost.Newsweek Interactive, Revenue Science serves more behaviorally targeted ads than any other company. For more information, please visit www.revenuescience.com.