CapMed (http://www.capmed.com), a division of Bio-Imaging Technologies, Inc. (NASDAQ: BITI), and provider of interactive personal health management solutions, today announced that CapMed and StayWell Health Management have begun offering their customers a unique bundled product that incorporates CapMed’s award-winning Personal Health Record (PHR) and StayWell Health Management’s industry-leading population health management solutions. The robust consumer-tailored product offering includes health assessment tools, wellness coaching, health behavior change programs, and reliable, high-quality health information.
While many PHRs offer health risk assessment tools, StayWell’s capabilities are far more comprehensive and provide consumers a higher level of actionable health and wellness options. Research consistently shows that StayWell’s health assessments and disease management programs improve employee health, reduce health care costs, and produce a superior return-on-investment. At one StayWell customer site, program participation was associated with a $200 annual reduction (equal to more than $350 in today’s dollars) in health care costs per person.
Wellness programs are becoming more and more popular throughout the country. According to the Society for Human Resource Management, 86 percent of U.S. employers surveyed offer wellness programs, according to Working Well: A Global Survey of Health Promotion and Workplace Wellness Strategies, released in October 2007, and the top strategic objective for offering wellness programs is to drive down their health care costs.
Combining wellness programs with CapMed’s comprehensive and interoperable PHR is a natural partnership that brings great value to the consumer. Through CapMed’s PHR, users can track and manage all facets of personal health and wellness information from home, work or while traveling, at any time of the day or night. Consumers will also be able to link to individually-relevant patient education and receive important personal alerts and reminders, supporting CapMed’s goal of making health information personal and actionable. Additionally, consumers can take advantage of multiple tools and features to manage their family’s information such as drug interaction checking, importing data from remote healthcare monitoring devices, and authorizing providers, family members, and caregivers to view all or part of the data within the PHR.
Through this collaboration, CapMed and StayWell will offer new and existing partners interactive personal health management solutions that include the CapMed PHR, StayWell’s health risk assessments (HRAs), health coaching, publications, educational materials and training programs. Employer, physician, health plan provider and pharmaceutical company partners can personalize the offering for their own PHR end users.
“StayWell’s health management programs bring a whole new dimension of value to CapMed’s PHR,” said Wendy Angst, General Manager of CapMed. “In addition to being able to manage and store their own and their family’s health information, CapMed PHR users will be able to access and manage a tailored health and wellness program though StayWell’s HRAs and health coaching capabilities.”
CapMed will showcase the integrated CapMed/StayWell offering during the HIMSS 08 launch of CapMed’s new consumer product onlinePHR, booth #3579.
“Our business at StayWell is about helping real people make positive and lasting changes in their health and their lives,” said Paul Terry, Ph.D., president and chief operating officer, StayWell Health Management. “Giving people the information, the tools, and the power to make decisions about their health goes hand-in-hand with our approach to behavior change. That’s what makes the collaboration between StayWell and CapMed PHR so promising. Together, we can provide great value to the industry and to individual health care consumers.”
About CapMed
CapMed, a division of Bio-Imaging Technologies, Inc., is the cornerstone of Bio-Imaging’s Personal Health Management Division. CapMed is the leading provider of patient outreach solutions for hospitals and healthcare systems, providers’ offices, managed care organizations and pharmaceutical companies, with more than 600,000 distributed to date. These solutions enable patients to monitor and manage their health and to improve communications with care providers, ultimately improving outcomes and reducing costs of care and are available in four formats: Online PHR, icePHR, the portable Personal HealthKey, Personal Health Record CD-ROM, and the soon-to-be-release mobile phone application icePHR Mobile. CapMed offers custom development to organizations who want to add unique or proprietary capabilities to the platform. For more information on the CapMed Personal Health Management Solutions, please visit www.CapMed.com or the consumer website, www.CapMedPHR.com.
Bio-Imaging Technologies, Inc. is a healthcare contract service organization providing services that support the product development process of the pharmaceutical, biotechnology and medical device industries. The Company has specialized in assisting its clients in the design and management of the medical-imaging component of clinical trials since 1990. Bio-Imaging serves its clients on a global basis through its Core Labs in Newtown, PA, and Leiden, The Netherlands, along with business offices in PA, MA, The Netherlands, Germany and France. Through its CapMed Personal Health Management Suite, Bio-Imaging provides its Personal HealthKey™ technology, the Personal Health Record (PHR) software, and CapMed Patient Portal allowing patients to better monitor and manage their health care information. (www.bioimaging.com)