Cincinnati Solutions, a full service interactive marketing firm, is taking what traditionally was four separate marketing services and is bringing them together, under one roof. Acting as a single source for marketing needs, Cincinnati Solutions works with businesses to provide interactive photography, online video presentations, search engine marketing and internet marketing consultation, resulting in a cost effective option for enhancing and promoting a Web site. The recently launched company Web site, www.cincinnatisolutions.com, utilizes these marketing tactics and provides companies a peek at what new technologies are available on the Web.
With more than 10 years experience working in the interactive and advertising industry, founder and managing partner Adam Eger offers a unique perspective on interactive marketing. Having worked with both business-to-business and business-to-consumer clients, Eger saw the need for a firm that could offer clients a single source for their Interactive marketing needs. Often, Web projects don't require the same level of complexity as traditional print, TV or radio ads, but should bear just as much importance in a company's marketing plan.
"The ever increasing use of Web sites as marketing tools and the recent popularity of YouTube, has resulted in companies wanting to publish their own video clips and incorporate new interactive tools on their Web site," said Eger. "From easily viewed video product commercials or podcasts, to interactive product tours, virtual tours and time lapses, companies are finding more ways to reach their customer and provide them with all the information they need to help influence them to choose their product over the competition."
The internet is moving fast, and people's marketing needs are just as "timely." Cincinnati Solutions works with companies, from the initial strategy development, to identifying photo needs to the actual taking of the photos. Taking it a step further, they offer clients the ability to use video, a once nearly impossible feat, on their Web site. Whether it's on-site shooting or back-end editing, Cincinnati Solutions works to provide easily viewed online video presentations that showcase any event or product commercial.
Companies are also relying more on search engine optimization (SEO) to increase the volume and quality of traffic to their site from search engines. If a company employs SEO tactics on their site they can achieve a higher "rank" in the search engines, thus creating more opportunities for views of their site. Cincinnati Solutions works with clients to review their existing Web site, make recommendations on how to optimize their site using targeted keywords and to develop a plan to create valuable content and marketing outreach efforts on their site.
"In this interactive age, a company needs to benchmark and maximize their efforts on the web to make sure they aren't missing out on opportunities," Eger said. "We recognize this need and are helping companies stay up to speed with the latest technologies, so clients can focus on what they do best."
About Cincinnati Solutions
Cincinnati Solutions is a full service interactive marketing firm that specializes in interactive photography, online video presentations, search engine marketing and internet marketing consultation. To view a sample of their work and to learn more about what Cincinnati Solutions has to offer visit www.cincinnatisolutions.com.