The Everest Poker Live The Dream promotion, which will offer 10 players the chance to become $100,000 brand ambassadors for the company by playing poker around the world, has seen a traffic surge in the week since its launch in late December.
Site traffic has doubled daily since December 31, 2007, and at this early stage the promotion has already filled 100 of the 200 finalist positions for a casting call in March. Before the casting call, however, poker enthusiasts from all over Europe can view these players and even comment on their chances at www.everestpoker.com/video?IMID=1EO . Remember, a player's webcasts and blogging skills all count towards their final tally to become one of the chosen 10, so every poker player's opinion counts!
The interactive video page for Everest Poker Live The Dream players has attracted nearly 10,000 unique page views as of January 7. This figure was 4,127 the day before and 2,762 on January 5, and the trend is expected to continue with 100 more webcasters still to come said Jennifer Joyce, vice president of marketing for Everest Poker.
"Online poker is a huge international community and with the amount of live tournaments and TV coverage the game now enjoys it means that certain faces become recognizable. It is natural that if you give people a platform to express themselves the effect is going to be dramatic," Joyce said. "We never believed it would catch on quite so quickly but our contestants are already creating a real buzz with traffic to the videos doubling daily."
More information about Live The Dream can be found at: http://www.everestpoker.com/en/livethedream/?IMID=1EO
To join in the action and play poker free online, download the free Everest Poker software from http://www.everestpoker.com/dload?IMID=1EO . Tournament schedules are available through RSS and XML feeds at http://www.everestpoker.com/tournament/current-schedule.html .
About Everest Poker
Everestpoker.com is the first site dedicated to the international poker playing community. Recognizing the many non-English speaking poker enthusiasts around the world, Everest Poker has built the only poker software fully localized in 11 different languages. In addition, Everestpoker.com offers poker players customer support in 15 languages, and is involved with local poker initiatives through partnerships and participation in national, European and worldwide tournaments. Everest Poker is owned by Ultra Internet Media. For more information, please visit: www.everestpoker.com