Media Breakaway, LLC, a pioneer in the performance-based online marketing industry, today announced the successful completion of the first initiative in its new Media Breakaway Makes a Difference community involvement program.
During this year’s holiday season, Media Breakaway launched this new program to provide support for charitable organizations and other groups within the local Denver community. The first part of the program included becoming involved with a local Salvation Army post in a low-income Denver neighborhood. The Company gave support in a variety of ways, including "adopting" seven local families by providing them with food, clothing, and other Christmas gifts. Media Breakaway also gave toys to well over 100 children through the combination of a Giving Tree program and additional donations that were distributed to local children. In addition, over 30 employees gave their time to help with the Salvation Army’s annual Christmas party and gift distribution activities.
“Finding ways to give back to the community is one of the most valuable and rewarding activities that any company can undertake,” said Steven Richter, President of Media Breakaway. “We are thrilled to offer our support to the Salvation Army, helping to make the holidays a little brighter for many local families in need.”
“We believe that one of the most important aspects of our community involvement program is that it gives our employees the opportunity to donate their time and really become involved with some very worthy charities,” said Mr. Richter.
Encouraging and supporting employee involvement in the community is central to the Media Breakaway Makes a Difference program. During the holidays, George Avery, Director of CPA Empire® (a division of Media Breakaway, LLC), organized a toy drive for Denver’s Children’s Hospital. The toy drive gained wide support throughout the Company, with employees donating more than 100 toys which were distributed to seriously ill children who spent their holidays in the hospital.
Over the course of the next year, the Media Breakaway Makes a Difference program will provide support for several organizations focused on helping children and families within the Denver area. Each of these organizations is selected because they have a real impact on the community and provide opportunities for employees to get involved by donating their time and abilities.
The Media Breakaway Makes a Difference program will next be involved with Habitat for Humanity, as employees will help build houses for families in North Denver. This program will kick off in the spring of 2008.
Media Breakaway, LLC, an industry leader in advertising and direct-marketing, delivers full-service, results-oriented solutions. CPA Empire®, a division of Media Breakaway, LLC, is one of the fastest-growing Affiliate Networks in the industry, providing its advertisers and affiliates with unparalleled service and support to help them drive sales and revenue. DataOverdrive, a division of Media Breakaway, LLC, offers List Management Solutions helping clients convert their current lists into a supplemental profit center. Visit www.MediaBreakaway.com, www.CPAEmpire.com or www.DataOverdrive.com.