To bring this to reality, Gumiyo announced today its extended integration of the Google Base™ listing service. Google Base is a service that enables content providers to submit information to Google to improve the quality and breadth of Google's online search results. By extending the vast inventory of Google Base listings to the mobile screen, Gumiyo can match and deliver those listings to interested buyers wherever they are. In seconds, buyers can review listings on their phones -- photos and all -- and connect directly with the sellers.

As suggested by the company's tagline, "Connecting Buyers and Sellers," Gumiyo enhances a classified listing with SMS text-messaging and web-activated telephony so that buyers can directly reach sellers from a mobile listing -- at any time and from anywhere. In reverse, sellers become available anytime and anywhere, no matter whether a buyer connects with a seller from a mobile phone or from email. As a result, buyers and sellers are able to more quickly and efficiently connect so that they can communicate and complete the deal.

"Google is key to us and we've been syndicating our listings to the Google Base listing service as part of our strategy to bring greater exposure to our mobile listings," says Shuki Lehavi, CEO and co-founder of Gumiyo. "This mobile initiative makes our relationship all the more complimentary by increasing Gumiyo's listing inventory and by adding mobile tools for Google Base sellers."

About Gumiyo, Inc.
Gumiyo.com connects buyers and sellers by extending the traditional online marketplace to mobile phones. Always on and always connected, Gumiyo provides a marketplace that links buyers and sellers in real-time who connect, communicate, and complete the deal.

Founded by Shuki Lehavi and Rich Abronson in Woodland Hills, CA, Gumiyo is committed to revolutionizing the mobile commerce experience. For more information, visit www.gumiyo.com.