Hypercom Corporation (NYSE: HYC) today introduced SmartPayments EasyRetail, an all-inclusive new product that lets smaller merchants bring the speed and convenience of cardholder-facing payment terminals to single-lane checkout counters. Featuring Hypercom’s high security Optimum L4150 and L4250 multi-lane terminals and PC-based SmartPayments electronic payment processing software, Hypercom’s SmartPayments EasyRetail combines into one easy-to-install, “plug and play” package all of the components required for a retailer to begin conducting and accepting cardholder-facing electronic payments within minutes.
“SmartPayments EasyRetail for the first time gives smaller merchants the ability to quickly and easily offer their customers the same payment speed, security and convenience at the checkout counter that the many larger, multi-lane retailers deliver today,” said Gregory Boardman, Vice President of Global Product Marketing, Hypercom Corporation. “This new offering is directly in line with our strategy of offering retailers smart choices and options when it comes to accepting payments.”
Key Advantages of SmartPayments EasyRetail include:
Faster checkout and reconciliation by integrating point-of-sale and PC-based payment processing, the cardholder and cashier are simultaneously interacting with the payment transaction, just as they would in a larger, multi-lane environment. That allows the payment data to be instantaneously transmitted to the terminal screen and processor database, negates the need for retailer manual entry and/or two receipts, and speeds reconciliation by incorporating the processor’s approval code and other data into the POS system for easy retrieval.
Built-in support for most leading POS systems together with rapid integration capabilities for non-supported systems because no hardware integration is required.
Rapid, “plug and play” integration with Hypercom’s high security, cardholder-facing L4150 and L4250 card payment terminals.
Intuitive interface for merchants and consumers, including customizable prompts for both terminals.
In addition to Hypercom’s Optimum L4150 or L4250 payment terminals and SmartPayments software, SmartPayments EasyRetail comes complete with an installation cable, power cable and PC-based quick install guide. The product also provides the ability to support integrated plug-ins for Microsoft’s Retail Management System (RMS) and Intuit’s QuickBooks accounting packages. It also comes with free help desk support for the first month, and a competitive annual help desk cost thereafter.
The new 32-bit top-of-the-line PCI PED-approved, EMV and Interac-certified L4150 features a new 64K color glass capacitive touch screen that provides the market’s brightest and most legible interface for effective interactive advertising at the point-of-sale. The terminal’s video-capable 200 MHz processor ensures that it can support bandwidth-intensive graphics and animations as well as high-speed transaction handling without compromising performance. The PCI PED-approved L4250 is a high-performance device with a 220x80 pixel 16-grayscale LCD touch screen for retail branding. Both terminals feature Hypercom’s innovative, dual sided, bi-directional magnetic stripe reader; and offer retailers the option of accepting contactless payments, as well as signature capture and retrieval.
Hypercom’s SmartPayments suite is an electronic payment processing solution for PC-based cash registers that provides direct interfaces to the major payment processors.
SmartPayments EasyRetail is now available for shipment globally.
About Hypercom (www.hypercom.com)
Global payment technology leader Hypercom Corporation (NYSE: HYC) delivers a full suite of high security, end-to-end electronic payment products and services. The company’s solutions address the high security electronic transaction needs of banks and other financial institutions, processors, large scale retailers, smaller merchants, quick service restaurants, and users in the transportation, healthcare, prepaid, unattended and many other markets. Hypercom solutions enable businesses in more than 100 countries to securely expand their revenues and profits.
Hypercom and Optimum & Design are registered trademarks and SmartPayments is a trademark of Hypercom Corporation. All other products or services mentioned in this document are trademarks, service marks, registered trademarks or registered service marks of their respective owners. This press release includes statements that may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding market acceptance of new products, product capability and performance, product competitiveness, product sales, revenues and profits. These forward-looking statements are based on management’s current expectations and beliefs and are subject to risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. In particular, factors that could cause actual results to differ materially from those in forward-looking statements include, industry, competitive and technological changes; the loss of, and failure to replace any significant customers; the composition, timing and size of orders from and shipments to major customers; inventory obsolescence; market acceptance of new products and services; compliance with industry standards, certifications and government regulations; the performance of suppliers and subcontractors; risks associated with international operations and foreign currency fluctuations; the state of the U.S. and global economies in general and other risks detailed in our filings with the Securities and Exchange Commission , including the Company's most recent 10-K and subsequent 10-Qs. Forward-looking statements speak only as of the date made and are not guarantees of future performance. We undertake no obligation to publicly update or revise any forward-looking statements. HYCP