Habeas, Inc., the leader in online reputation management services, today announced Campaigner has been certified as a member of the Habeas Trusted Partner Network. This program recognizes that Campaigner meets Habeas’ email reputation best practices, such as verifiable opt-in permission from email recipients, visible and functional unsubscribe capability and low consumer complaint rates.
A provider of award-winning email marketing solutions, Campaigner will be able to provide its customers access to the Habeas Reputation Management Services platform to more effectively analyze, improve and manage the online reputation of their customers. Campaigner customers maintaining a high online reputation score will also be certified as legitimate senders by the Habeas SafeList, a global whitelist used by millions of receiving email networks at major ISPs, corporations and government bodies to identify reputable email senders. Effectively managing their reputation and joining the Habeas SafeList will enhance the ability of Campaigner's 10,000-plus customers to reach their target audiences by reducing the likelihood that their email messages will be tagged as spam.
Campaigner, which initially joined the Habeas Channel Program in 2007 as part of an ongoing commitment to improve customer’s email marketing results, allows marketers to create highly relevant, one-to-one email dialogues. Campaigner’s web-based, self-serve products help organizations quickly and easily adopt advanced email strategies into their campaigns without the need for professional services and the pain of a complex internal IT project.
"Because reaching the right customers with the right messages is paramount to direct marketing success, we believe it is essential to provide Campaigner customers the advantages of email best practices," said Jeremy Saibil, director of deliverability, Campaigner. “Joining the Habeas Trusted Partner Network will ensure better business-critical e-mail delivery and service to our customers. We look forward to building even stronger partner relations with Habeas, the world leader in online reputation management services.”
Habeas Trusted Partner Network members receive the benefits of the industry’s most advanced and comprehensive set of online reputation management and email delivery services including: whitelisting and preferential delivery; advanced monitoring tools; delivery resolution services; and ongoing compliance verification. Habeas SafeList qualifies legitimate email senders who have passed Habeas' strict reputation requirements, allowing these organizations to enjoy a significant increase in email delivery. The Habeas SafeList processes more than a billion requests each day from millions of email messaging systems worldwide.
"We’re excited to extend our relationship with Campaigner and to welcome them as a member of Habeas’ Trusted Partner Network. Campaigner passed a rigorous Habeas certification process that took into account a variety of reputation best practices," said Chuck Swenberg, vice president, sales and business development, Habeas. "This certification demonstrates Campaigner’s commitment to email best practices and ensuring the best possible inbox delivery results for their customers. We are pleased to qualify and add so many Campaigner senders to the Habeas SafeList."
About Campaigner
Campaigner's software-as-a-service email marketing solutions enable organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way - resulting in more profitable relationships. Campaigner partners with industry leaders including Salesforce.com, Comcast and Yahoo!; provides applications to companies such as Nokia, PriceWaterhouseCoopers, Nielsen Media Research, AT&T, West49 and over 10,000 small and medium-sized businesses.
About Habeas, Inc.
Habeas is the market and technology leader in online reputation management services. The company’s software-as-a-service (SaaS) platform includes the award-winning Habeas Email Monitor,™ an on-demand application that enables businesses to analyze, improve and manage their email and Web operations to ensure maximum deliverability and online performance. Complementary sender services include Habeas Audit™ for reputation assessment and Habeas SafeList,™ the most broadly used Internet whitelist. Habeas also provides SenderIndex,™ the industry’s largest email reputation database, for enterprises and ISPs to make better, faster delivery decisions regarding inbound email. For more information, visit www.habeas.com.