"Downtown & Brooklyn" premieres today only on www.breakthruradio.com. DJ Maxim, who also hosts popular BTR programs "All Access" and "Step-It-Up," has an electrifying show lined up. Each song is by a band/artist straight out of good old New York City, and represents the best of every genre in music. "Downtown & Brooklyn" will air every six weeks.

"In addition to being the home of the BTR Headquarters, New York City is one of the most diverse and influential music cities in the world, and it is only fitting that we include a regional show that showcases some of NYC's best artists," says DJ Maxim, who kicks off the first episode with some punk and indie rock. "I'm really excited about this inaugural playlist, which includes tracks from White Rabbits and The Rapture, a soulful throwback from Sharon Jones [& The Dap-Kings, and even some Bhangra beats from DJ Rekha."

With the addition of "Downtown & Brooklyn," BreakThru Radio further fulfills its goal of offering listeners complete on-demand, free programming that caters to whatever music niche in which their taste lies. Other BTR regional specialty shows focus on areas such as Boston, Memphis, the Northwestern United States, Australia & New Zealand, the Bay Area, and Canada.

"Downtown & Brooklyn" premieres on BTR at 6am today and will be available in the station's archive and program guide, along with all of BTR's previous specialty programs. Listeners can tune in to hear DJ Maxim's special new show by visiting www.breakthruradio.com.

ABOUT BREAKTHRU RADIO

BreakThru Radio (BTR) is the World's Source for the Best Independent Music on the Internet, where expert DJs expose the rich underground of sound not found on commercial radio. Whether it's death metal, dancehall, dubstep, hip-hop, indie rock, skronk, roots country, reggae, electronica, acid jazz, ambient beats, dub, two-step or folk, whatever genre you can imagine, BTR has it well-stocked, and with no expiration date.

In a world where independent music is becoming infinitely more accessible on the Internet, the need for informed sources to filter out the best of it has become a necessity. Unfortunately, this wealth of relevant music simply cannot be found on the graveyard known as commercial radio. Serious music aficionados are beyond sick and tired of feeling victimized by the expendable airwaves ejaculated by the old corporate radio structure.

Their frustration, however, is at an end.

"Music for music lovers," is BTR's motto, and one that its DJ's take very seriously.

BTR offers its listeners unlimited access to underground music, twenty-four hours a day, seven days a week, with a daily audience that includes more than two dozen countries. With its unique on-demand musical programming and focus on the best in new, independent music, it's no surprise the site has over 1,000,000 listeners daily, the majority of which are aged 13-24 years old.

BTR is constantly evolving, and 2007 saw the creation of a unique BTR Facebook application, making it possible for Facebook users to install a miniature version of BTR's unique media player upon their personal pages. Also, independent video coverage was added to BTR, as well as top-notch editorial content and an intuitive global show calendar. Plus, BTR's live musical content experienced immense growth, with exclusive recordings from Ardent Studios (Memphis, Tennessee), Old School Studios (Bury St Edmunds, United Kingdom) and Dubway Studios (New York City, New York) becoming part of BTR's regular show schedule.

In fact, you could say that BTR has taken everything a music fan could ever need or want, and put it all into one cohesive website, completely free of charge to its users.

Unlike other radio stations, BTR offers complete on-demand programming; a first in internet radio. Listeners can cater to their specific musical preferences, whatever the genre, and at the same time discover the best independent and unsigned artists from across the world.

Using the cutting edge technology of UpSNAP, BreakThru Radio makes all of its shows more accessible to an on-the-go market of students and young professionals, via exclusive access to its on-demand programming through the medium of mobile phones. BreakThru Radio services are available through virtually all of the major carrier networks in the U.S., including Nextel/Sprint, Cingular, Verizon, Alltel, AT&T and T-Mobile.